In this blog post, we will introduce how to write a study plan that will get you noticed if you are preparing to enter graduate school for business administration.

 

Reasons for applying (reasons for choosing your major)

I won the XX Award at a venture startup competition held by a startup incubation center during my undergraduate studies. Using the marketing knowledge and market research methods I learned in the business administration department, I systematically analyzed marketability and established a concrete business plan, which led me to establish a venture company called XX Co. While preparing for the business, I faced difficulties due to a lack of capital, inexperience, and the fact that I was a student, but now I am generating some income by promoting the business to consumers. Although the company is still small, it is recognized by those around me as a successful business model.
The business administration classes I took while starting my business were not just simple academic studies, but valuable experiences that laid the foundation for my business. When I started my business, I realized that I had to take on more responsibility and work harder than others. That is why I found my vision at your university, which aims to nurture multinational management leaders who can quickly respond to changes in markets and cultures not only in Korea but also in other countries. I was also attracted by the university’s excellent education system and curriculum, which helps undergraduate students discover their potential and characteristics and brand themselves.
Under the guidance of distinguished professors, I believe that I will be able to acquire the qualities of a competitive business manager by studying advanced management theories and techniques in line with global trends in informatization and globalization, and applying them to the Korean context.

 

Academic Plan and Goals

I will develop my abilities at your university to become a manager with international management vision and leadership. I will continue my research so that I can predict the future in a rapidly changing business environment and cultivate creative leadership by utilizing various case studies. I will become a proactive and change-leading business manager by combining theoretical knowledge of advanced management techniques with know-how that can be applied to the industrial field.
In particular, I am very interested in ubiquitous technology management. Most of the nine new growth engines designated by the Ministry of Information and Communication last year as the pillars of the 21st century Korean economy are core technologies for realizing a ubiquitous society. At your university, I will study ubiquitous theory and practice and research technology management that can create customer-centric and human-centric value, cultivating the ability to create ubiquitous business models.

 

Plans after graduation

My dream is to become a competitive global manager. Based on a broad perspective and deep insight, I want to become a global leader who understands global trends, builds and executes globally competitive strategies, understands global diversity, and can communicate freely with people around the world.
During my doctoral program, I will write a thesis on “The Role of Corporate Organizations and Information Technology in a Ubiquitous Environment” and plan to study the convergence of ubiquitous technology and IT in depth by forming a ubiquitous research group. In the future, I plan to enter the Chinese market once the venture company I am running has established itself in Korea. With my fluent Chinese, I plan to promote Korean customized products in the Chinese market.

 

Self-introduction (outlook on life, values)

I always tell myself, “It is not the path that I walk that is the way, but the way that I walk that is the path,” and I strive to live a confident life. I live with a sense of purpose, aiming to live a meaningful life regardless of my circumstances.
Last month, I went to Beijing, China, to study Chinese. As I had just finished my military service and was trying to readjust to society, it was difficult to start over in a foreign country, but I was able to overcome those difficulties and gain patience and perseverance, as well as an international perspective that is necessary in this era of globalization. With the increasing demand for Chinese, I was able to meet foreigners from all over the world who were studying Chinese. I was able to easily become friends with them, and through many conversations, I was able to understand the cultures and ways of thinking of various countries, so I am very satisfied with my study abroad in China.
I have traveled abroad from an early age to cultivate my international sensibilities. Now that I have chosen your school to pursue a greater vision, I will always approach my studies with sincerity and responsibility, and above all, I will do my best so that I will have no regrets about the path I have chosen.